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When it comes to SEO, it is important to work with an experienced technician. After all, the industry has developed considerably since its introduction in the 90’s and the focus has shifted to the content that is uploaded onto a website. In fact, ‘content is king’ in the world of search engine optimisation. Read on as the team here at SEO Enterprise go over three of the basic components that should be taken into consideration when it comes to crafting content for...

Here at SEO Enterprise we recognise the important role that search engines play in an SEO campaign. After all, it is vital that Google trusts a website in order for it to be ranked highly in the search engine results pages (SERPs). Luckily, there are a few approaches that can be taken by experienced technicians in order to make a website appear more trustworthy and make a campaign more effective. Read on to find out more...

In the spirit of Valentine’s Day, the team here at SEO Enterprise have decided to place a positive focus on some of the white-hat techniques that are used within the industry. After all, if you do not implement fair approaches then your website can be penalised in the SERPs by Google, which enforces regular updates in order to target websites trying to gain an unfair advantage. Read on as we go through 3 important SEO techniques that we absolutely LOVE… Mobile-Friendly Officially known as ‘Mobilegeddon’,...

Although search engine optimisation (SEO) only started in the mid 90’s, it has become the most effective online marketing strategy on the market. In fact, the team here at SEO Enterprise are passionate about the services we can offer and the benefits that an SEO campaign can provide alongside the right keywords and techniques. Read on as we go through three reasons why search engine optimisation is a beneficial marketing tool… Cost Effective Not only is SEO the most effective way to gain organic results,...

With technology at the forefront of everything from politics to advertising, the SEO industry has really taken off since 2010. In fact, it has become incredibly in-depth, which can make if difficult for beginner technicians to understand where to start. Here at SEO Enterprise, our team have years of experience to rely on in order to deliver a high-quality campaign that will provide the desired results. With this said, building up a bank of knowledge like this starts with the basics. Read...

As the leading search engine on the planet, Google knows that there is a fight for the top spot when it comes to internet marketing services like SEO. After all, every business wants to be ranked at number one on the SERPs, but this competition has led to the development of black-hat techniques. This is the aggressive use of strategies that focus purely on the search engine rather than the user and gives technicians carrying it out an unfair advantage. As a...

It is no secret that the internet marketing industry is moving at a fast pace and this means that businesses have to join the bandwagon or risk being left behind. In fact, search engines are making it harder and harder for businesses to improve their brand visibility which means that internet marketing techniques like Search Engine Optimisation (SEO) are becoming increasingly appealing. Read on as the SEO Enterprise team go over three reasons why you should...

When you are new to the concept of search engine optimisation, it is important that you understand how much of an important role high-quality and original content plays in a campaign. After all, Bill Gates famously said, ‘content is king,’ and this means that every successful SEO campaign should focus on the information that is being uploaded in order to ensure that it is relevant enough to rise in the rankings. Read on as we go...

For businesses looking to get their website on the first page of Google, SEO is an Internet marketing technique that cannot be understated. In fact, when it is employed all year round by qualified and experienced technicians the results can defy expectations. With this said, there are many people within the industry that fail to understand the importance of SEO during the festive period, especially when it could be considered the time of year with the...

For many years, the SEO industry has defined direct and organic traffic in a rather simple way; to most people organic traffic is the result of website visits from a search engine whereas direct traffic comes from a user typing a URL directly into the browser. Here at SEO Enterprise, we believe that this definition is too simplified to gain an understanding of the deeper differences between direct and organic traffic. After all, traffic can come from...