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SEO Enterprise News

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SEO Enterprise News

Although search engine optimisation (SEO) only started in the mid 90’s, it has become the most effective online marketing strategy on the market. In fact, the team here at SEO Enterprise are passionate about the services we can offer and the benefits that an SEO campaign can provide alongside the right keywords and techniques. Read on as we go through three reasons why search engine optimisation is a beneficial marketing tool… Cost Effective Not only is SEO the most effective way to gain organic results,...

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With technology at the forefront of everything from politics to advertising, the SEO industry has really taken off since 2010. In fact, it has become incredibly in-depth, which can make if difficult for beginner technicians to understand where to start. Here at SEO Enterprise, our team have years of experience to rely on in order to deliver a high-quality campaign that will provide the desired results. With this said, building up a bank of knowledge like this starts with the basics. Read...

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As the leading search engine on the planet, Google knows that there is a fight for the top spot when it comes to internet marketing services like SEO. After all, every business wants to be ranked at number one on the SERPs, but this competition has led to the development of black-hat techniques. This is the aggressive use of strategies that focus purely on the search engine rather than the user and gives technicians carrying it out an unfair advantage. As a...

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It is no secret that the internet marketing industry is moving at a fast pace and this means that businesses have to join the bandwagon or risk being left behind. In fact, search engines are making it harder and harder for businesses to improve their brand visibility which means that internet marketing techniques like Search Engine Optimisation (SEO) are becoming increasingly appealing. Read on as the SEO Enterprise team go over three reasons why you should...

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When you are new to the concept of search engine optimisation, it is important that you understand how much of an important role high-quality and original content plays in a campaign. After all, Bill Gates famously said, ‘content is king,’ and this means that every successful SEO campaign should focus on the information that is being uploaded in order to ensure that it is relevant enough to rise in the rankings. Read on as we go...

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For businesses looking to get their website on the first page of Google, SEO is an Internet marketing technique that cannot be understated. In fact, when it is employed all year round by qualified and experienced technicians the results can defy expectations. With this said, there are many people within the industry that fail to understand the importance of SEO during the festive period, especially when it could be considered the time of year with the...

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For many years, the SEO industry has defined direct and organic traffic in a rather simple way; to most people organic traffic is the result of website visits from a search engine whereas direct traffic comes from a user typing a URL directly into the browser. Here at SEO Enterprise, we believe that this definition is too simplified to gain an understanding of the deeper differences between direct and organic traffic. After all, traffic can come from...

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We’re a hungry bunch at SEO Enterprise, so it brings us great pleasure to introduce our newest client – Manchester’s ‘The Allotment’, a brand-new eatery specialising in a one-of-a-kind vegan restaurant experience. From Lloyd street in Manchester City centre, The Allotment has been cooking up some of the finest dishes to eager diners, using solely vegan ingredients for two years now. More and more restaurants are providing vegan options these days, but very few have decided that vegan...

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When your company reaches a size when it can start branching out across the world, it will need to be able to offer additional languages on its website. To make sure your site is adapting to different locations, Hreflang tags are a must. You need to get these right from an SEO perspective, otherwise you wont rank well with your target audience. What Are Hreflangs? A Hreflang tells search engines where your various language specific versions of your...

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Although this might be the season of witches, vampires and children begging for sweets, there’s just nothing more frightening than a missed SEO opportunity. An effective search campaign is guaranteed to increase visitors, brand awareness and, more importantly, revenue, with organic search now accounting for over half of the world’s web traffic. In fact, we’d go as far as to say there’s simply no way an online business can succeed without an effective SEO strategy in place,...

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